# The Doctor is In - LinkedIn

> The Doctor will cure your LinkedIn problems today.


## Posts

- [LinkedIn releases AI-Powered People Search](https://doc.scot/linkedin-releases-ai-powered-people-search/): LinkedIn has just announced a hugely significant change in the way that search works on the platform. With AI Powered People Search, you’ll be able to enter natural language queries to find people. For example: your search entry becomes “UC Berkeley alumni who work in healthcare or biotech” or “Who in my network can help…
- [LinkedIn’s New Terms — You can opt out of your data being used for AI training](https://doc.scot/linkedins-new-terms-you-can-opt-out-of-your-data-being-used-for-ai-training/): “Beginning November 3, 2025, we’ll start using some data from members in certain regions to train content-generating AI models … You will have the option to opt out.” — LinkedIn Help, “Update to our Terms and data use” If you’re active on LinkedIn — posting articles, sharing insights, engaging with others’ content — here’s a…
- [Scottish EDGE joins with Scottish Enterprise & Techscaler to drive economic growth in Scotland with new awards](https://doc.scot/scottish-edge-new-awards-edge-25/): Businesses looking to make a positive impact in Scotland’s economy could be in the running for up to £150,000 of support from Scottish EDGE thanks to a new award, Mission EDGE, funded by Scottish Enterprise. This new award debuts as part of the 25th round of Scottish EDGE Awards which open for submissions today, 29th…
- [Linkedin Profile Writer continues to support Ukraine](https://doc.scot/linkedin-profile-writer-supports-ukraine/): Savings of £162 available to clients with 100% donation to Ukraine Red Cross Appeal LinkedIn Profile Writer David Petherick is continuing to support the work of the Red Cross in Ukraine. As winter approaches, bringing with it harsh weather, renewed missile attacks on civilian centres, and power cuts and disruption to water supplies, the situation…
- [New LinkedIn Premium Feature: Adding key profile content to your Featured Section](https://doc.scot/add-profile-content-to-featured-section/): In a professional world where differentiation is key to success, LinkedIn has once again elevated its platform by introducing an exclusive feature that accentuates the individuality and expertise of its Premium members. For those who strive to stand out in a crowded digital marketplace, LinkedIn’s latest update is a game-changer, offering an unparalleled opportunity to…
- [Why your LinkedIn 'About' section is going to become even more important](https://doc.scot/linkedin-about-section-is-even-more-important/): LinkedIn has just announced a change to the way your LinkedIn profile ‘about’ section is going to appear. It’s going to be moving up closer to the top of your profile, starting in March 2024. LinkedIn announced this in an email sent on the 1st of February to the roughly 18 million members who currently…
- [How to add skills to your LinkedIn About section](https://doc.scot/add-skills-linkedin-about-section/): LinkedIn has introduced a new feature that lets you associate up to 5 skills with your profile’s ‘about’ section. This feature began to appear on profiles in April 2023. How it works When clicking through to edit your about section, an additional panel appears below the edit window, as shown below.   You can select…
- [How to find all LinkedIn Collaborative Articles](https://doc.scot/linkedin-collaborative-articles/): Here are the current LinkedIn Skills pages where you can find and use all of the Collaborative Articles on LinkedIn. [Jump straight to A-Z List of Collaborative Articles Topics] About LinkedIn Collaborative Articles LinkedIn’s Collaborative Articles are a treasure trove of collective wisdom, presenting an amalgamation of insights and viewpoints from the diverse LinkedIn community.…
- [Maximizing your LinkedIn presence: 10 must-follow tips for entrepreneurs](https://doc.scot/linkedin-profile-tips-for-entrepreneurs/): 10 LinkedIn Profile Tips for Entrepreneurs Must-follow advice from Doctor David Petherick to enhance your LinkedIn presence Enjoy this free interactive guide that’s regularly updated as LinkedIn evolves and changes. No downloads or email signup nonsense – just direct access to advice gained from over 17 years of working on LinkedIn.   Click to read…
- [Scottish #EDGE20 Finals: Watch £1.5m disappear in front of your eyes](https://doc.scot/scottish-edge20/): The 20th Scottish EDGE funding competition takes place on the 6th-7th December in Edinburgh, with prize money of over £1.5m to be awarded to some of Scotland’s most dynamic and exciting small businesses. Join two days of pitching for prizes of up to £100,000, with judges’ questions and answer sessions, competitions and business networking. You…
- [How to set up LinkedIn Profile Verification](https://doc.scot/linkedin-profile-verification/): LinkedIn has started rolling out Profile Verification. You automatically get the status of a Verified Account if you have given LinkedIn your mobile number for 2 Factor Authentication. To verify your phone number: 1. Add your mobile phone number to your account through your account settings. (Shortcut to these settings on LinkedIn – https://is-in.link/phone) 2.…
- [Free LinkedIn Profile advice for fired Twitter staff](https://doc.scot/free-linkedin-advice-for-twitter-staff/): Scottish ‘Linkedin Doctor’ David Petherick is offering staff affected by the recent layoffs at Twitter free expert advice to improve their Linkedin Profile. Twitter which was recently bought over by Elon Musk, laid off around 50% of its 7,500 staff members on Friday 4th November, sending a brutal email to employees with the news that…
- [I give free advice, not sales pitches](https://doc.scot/free-advice-not-sales-pitches/): I had almost finished a free profile microsurgery with a LinkedIn member in Brazil yesterday. Then they said something which completely stopped me in my tracks: — “I was expecting you to pitch me with a special offer or something!”   I told them that I never do that. What I do when I offer…
- [Free LinkedIn advice for Edinburgh International Film Festival Staff](https://doc.scot/free-linkedin-advice-for-edinburgh-international-film-festival-staff/): Edinburgh ‘Linkedin Doctor’ David Petherick is offering staff affected by the recent failure of the Edinburgh International Film Festival free expert advice to improve their Linkedin Profile. Centre for the Moving Image, the parent charity of Edinburgh International Film Festival, Filmhouse Cinema and Belmont Cinema in Aberdeen has fallen into administration, making its staff redundant…
- [How to add a Company Page to LinkedIn and especially why to do it if you are unemployed and don't have a company](https://doc.scot/how-to-add-company-page-to-linkedin/): Even if you’re a sole trader, and especially if you are currently out of a job, I recommend you add a Company Page on LinkedIn. Why? I’ll explain how, and why you should do that in this article. What is a LinkedIn Company Page? Separate from your LinkedIn profile, a Company Page is a place…
- [Doctor is In LinkedIn™ Profile Awards Competition 2022](https://doc.scot/awards/): 2022 Doctor is In LinkedIn Profile Awards – winners announced! 2022 LinkedIn™ Profile Award Competition returns After a gap of two years due to the Coronavirus pandemic, the Doctor is In LinkedIn Profile Awards have returned. The competition was open to entries from Tuesday 1st November 2022, until Wednesday 30th November 2022. Over 130 entries…
- [How to add a live web link to your LinkedIn Profile](https://doc.scot/how-to-add-live-web-link-to-linkedin-profile/): This new feature started rolling out in April 2022. It may not yet be available to you, but it will be in time. At time of writing, you can only take advantage of this feature if you have ‘Creator Mode’ activated on your profile. Adding a live web link to your LinkedIn Profile You now…
- [How to switch your LinkedIn Button from 'Connect' to 'Follow'](https://doc.scot/how-to-switch-your-linkedin-button-from-connect-to-follow/): Full details of how to change your LinkedIn default button from ‘Connect’ to ‘Follow’ – Connect vs follow on LinkedIn LinkedIn now gives you the option to display a ‘Follow’ button as the main button call to action on your profile page, as opposed to the current ‘Connect’ default. This has been the main option…
- [Ten Critical LinkedIn Settings you really need to check TODAY...](https://doc.scot/ten-critical-linkedin-settings-2/): LinkedIn’s settings area is like a complex maze, and it’s not always easy to find out what’s important or even where you are. This beautiful interactive guide points you to the ten most crucial areas of your settings, and explains how to set them for the best benefit. The Critical Settings Guide is in a…
- [How to manage LinkedIn Connections](https://doc.scot/how-to-manage-linkedin-connections/): Article last updated: 24 Oct 2024 This article will show you how to manage LinkedIn connections effectively. How to screen incoming connection requests, how to remove connections, and how to make yourself better connections. 1: How to screen incoming LinkedIn connection requests You may have dozens of LinkedIn connection requests that you don’t quite know…
- [30 Best LinkedIn Profile Tips — Rounded Up](https://doc.scot/30-best-linkedin-tips/): I wrote 30 Tips in 30 Days to help you improve your LinkedIn Profile. This is a series of the very best short, useful, actionable LinkedIn tips. They will improve your LinkedIn Profile. I have honed these from years of working on LinkedIn. I have been writing and advising on LinkedIn profiles since 2006.  …
- [New LinkedIn 'Support' Reaction and 'Send' Update Options](https://doc.scot/new-linkedin-support-reaction-send-update-options/): LinkedIn has a new ‘Support’ reaction, as well as a new ‘Send’ function to allow you to interact with user updates. The new ‘Support’ reaction is chosen in the same way as other reactions, by mousing over the ‘Like’ button and keeping the mouse or finger depressed. The ‘Send’ function allows you to send any…
- [Interactive: Worst LinkedIn Profile Mistakes](https://doc.scot/interactive-worst-linkedin-profile-mistakes/): Here is an update to my popular Ten Worst LinkedIn Profile Mistakes in a new, interactive format updated for 2020. Free to access without any downloads, looks great on mobile devices, and includes the acclaimed LinkedIn 5 a Day Diet as an additional bonus. Click to read Ten Worst LinkedIn Profile Mistakes   Read and…
- [This Scottish Doctor is still in Europe.](https://doc.scot/this-scottish-doctor-is-still-in-europe/): Pay in €. 0% VAT. 100% 1,000 day satisfaction guarantee. #stillineurope #doctorlinkedin #thedoctorisin Wales Mae’r Meddyg Albanaidd hwn Dal yn Ewrop. Talu mewn €. TAW 0%. Gwarant boddhad 100% 1,000 diwrnod. Latin (for Mr Rees-Mogg) Scoti doctor hoc est, Adhuc in Europa. In stipendium €. 0% Vat. 1,000 satisfactio diem praestaret. Austria Germany Belgium Dieser schottische Doktor ist Immer noch…
- [Interactive: Ten Tips for a better LinkedIn Profile 2020](https://doc.scot/ten-tips-for-a-better-linkedin-profile-2020-interactive/): Here is an update to my popular Ten Top Tips for a better LinkedIn Profile in a new, interactive format updated for 2020. Free to access without any downloads, looks great on mobile devices, and includes the acclaimed LinkedIn 5 a Day Diet as an additional bonus. Click to read Ten Top Tips for a…
- [Interactive: LinkedIn 5-a-Day Diet](https://doc.scot/linkedin-interactive-5-a-day-diet/): You can raise your visibility, legibility and credibility on LinkedIn in just ten minutes a day by following the Doctor LinkedIn 5-A-Day Diet. Presented in a gorgeous interactive format, this also includes the option to download a one-page summary sheet to keep handy on your desktop or print out for reference. Click to enjoy the…
- [20% of all Sales in January 2020 donated to Australian Red Cross](https://doc.scot/20-percent-of-all-sales-in-january-2020-donated-to-australian-red-cross/): I will be donating 20% of all sales of all my services in January 2020 to the Australian Red Cross Wildfires Appeal. Wildfires are ravaging Australia, and the Australian Red Cross are providing emergency relief at the sharp end. I want to help them do that. Your donation helps Red Cross give people the support…
- [Interactive: Ten Worst LinkedIn Profile Mistakes](https://doc.scot/ten-worst-linkedin-profile-mistakes/): An interactive guide to the Ten Worst Mistakes you can make on LinkedIn – and how to avoid making them. By Doctor David Petherick. Click to read Ten Worst LinkedIn Profile Mistakes This guide works superbly on any device, and includes the key mistakes to avoid. Click to view the interactive guide here. #1: Poor Headline –…
- [Doctor LinkedIn™ Profile Awards 2019](https://doc.scot/doctor-linkedin-profile-awards-2019/): 2019 Doctor LinkedIn Profile Award Winners announced! 2019 LinkedIn™ Profile winners! Following the success of the inaugural 2018 LinkedIn Profile Awards, we are proud to announce the results of the 2019 Doctor LinkedIn™ Profile Awards. Judging Criteria We used an Artificial Intelligence tool from Resume Worded to analyse each profile in detail, and to assign a score…
- [Accept or Ignore? How to screen your LinkedIn Connection requests](https://doc.scot/how-to-screen-your-linkedin-connection-requests/): We all get LinkedIn connection requests. And in most cases, we have no idea why people want to connect. But there is a very simple way to screen all of your LinkedIn connection requests to find out if there is value in the connection. Here’s how to do it in six simple steps. 1: Click on ‘My Network’ It’s…
- [Scottish EDGE Round 14 Finalists announced in UK's largest funding competition](https://doc.scot/scottish-edge-round-14-finalists-announced-in-uks-largest-funding-competition/): Scottish EDGE has announced its first dual city final, taking the UK’s largest funding competition to Glasgow for the first time since its inception in 2013. University of Strathclyde’s state-of-the-art Technology and Innovation Centre (TIC) will play host to day one of the two-day Scottish EDGE Round 14 Live Final, which returns to its traditional venue, RBS…
- [How to add a Company Page to LinkedIn, and Why you should do it even when you don't have a company](https://doc.scot/how-to-add-a-company-page-to-linkedin-and-why/): Even if you’re a sole trader, I recommend you add a Company Page on LinkedIn. Why? I’ll explain how, and why you should do that in this article. What is a Company Page? Separate from your LinkedIn profile, a Company Page is a place where you can tell the world what your company does, gain…
- [Ten Top Tips for a better LinkedIn Profile [10 Videos]](https://doc.scot/ten-top-tips-for-better-linkedin-profile-10-videos/): Your LinkedIn Profile is often your first, and can be your last chance to make a positive impression online. It’s a combination of a sales pitch, a personal presentation, a business card, a brochure, a personal statement, a list of recommendations, a mini web-site, and a wave from across the room. It has a lot…
- [Doctor LinkedIn™ Profile Awards 2018](https://doc.scot/doctor-linkedin-profile-awards-2018/): 2018 Doctor LinkedIn Profile Award Winners announced! In November 2018, the first ever Doctor LinkedIn™ Profile Awards took place, and we are pleased to announce the winners of the inaugural competition below. We received over 250 entries over a period of 21 days, with nominations made by third parties or self-nominations. Judging Criteria We used…
- [Why did David Petherick start LinkedInLocal Edinburgh? [Video 3m]](https://doc.scot/why-did-doctor-linkedin-start-linkedinlocal-edinburgh-video-3m/): David Petherick – Doctor LinkedIn about LinkedIn Local Edinburgh from LinkedInLocal #Edinburgh on Vimeo.   Video filmed and edited by Johnston Media
- [#LinkedIn Personal Branding: Two events on March 21st in Edinburgh](https://doc.scot/linkedin-personal-branding-two-events-march-21st-edinburgh/): You’re spoilt for choice when it comes to March 21st in Edinburgh and building a Personal Brand on LinkedIn! All day Personal Branding Bootcamp 09:30-17:00 with Mike McGrail [Book here] Time for a quick bite to eat, then head along to – Free evening event at #LinkedInLocal #Edinburgh from 18:30 with Ann Robb & Miles Duncan on the topic ‘What’s a personal brand on LinkedIn?‘ [Book here]       A) STOP PRESS: Now on 28-Mar-18 – Mike McGrail’s Personal Brand…
- [The 10 Key LinkedIn Tips you need to succeed in 2018](https://doc.scot/10-key-linkedin-tips-success-2018/): Linkedin Tips 2018: More people find new jobs in January than in any other month, and your LinkedIn Profile is certainly your first, and can be your last chance to make a positive impression online. It’s a combination of a sales pitch, a personal presentation, a business card, a brochure, a personal statement, a list…
- [30 LinkedIn Tips: #30/30 - Never stop updating](https://doc.scot/30-linkedin-tips-30-never-stop-updating/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #30/30: Never stop updating your profile. You’re a work in progress. I’m not the man I was yesterday. I’ve learned a little more. I’ve reflected a little more. I’ve experienced a little more. I’ve talked to a few more people who have…
- [30 LinkedIn Tips: #29/30 - No notifications](https://doc.scot/30-linkedin-tips-29-no-notifications/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #29/30: Switch your notifications off when you update your profile. Originally written: October 29, 2017Text & Images Updated: July 29, 2020 When you are editing or updating your profile, you don’t need to broadcast this to everyone in your network. It’s annoying. Especially…
- [30 LinkedIn Tips: #28/30 - Be brief](https://doc.scot/30-linkedin-tips-28-be-brief/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #28/30: Be brief. Life is short. Say what’s needed on your LinkedIn Profile, then stop. That’s it.
- [30 LinkedIn Tips: #27/30 - Proof read](https://doc.scot/30-linkedin-tips-27-proof-read/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #27/30: Proof read. Check your work before you publish. Originally written: October 27, 2017Text & Images Updated: June 30, 2020 How many times have you seen trrible spalling erors or grammir mistaks that spoil an otherwise good profile or post? Too often, is the answer. And it…
- [30 LinkedIn Tips: #26/30 - Use the past tense](https://doc.scot/30-linkedin-tips-26-use-past-tense/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #26/30: Use the past tense. Your previous experience is not your current experience. Originally written: October 26, 2017Text & Images Updated: June 30, 2020 If you look at my profile, you’ll see how I describe my past experience. I describe it in the past…
- [30 LinkedIn Tips: #25/30 - Join Groups](https://doc.scot/30-linkedin-tips-25-join-groups/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #25/30: Join Groups. Learn, share, network and show what your interests are. Originally written: October 25, 2017Text & Images Updated: July 25, 2020 Did you know you can join up to 100 different Groups on LinkedIn? Groups are useful sources of information,…
- [30 LinkedIn Tips: #24/30 - Show me the benefits](https://doc.scot/30-linkedin-tips-24-show-benefits/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #24/30: Show me the benefits. What’s in it for me to do business with you? Originally written: October 24, 2017Text & Images Updated: June 30, 2020 Don’t say that you sell great shoe polish. Tell me “I can save you 22.6% on…
- [30 LinkedIn Tips: #23/30 - Share your Profile](https://doc.scot/30-linkedin-tips-23-share-profile/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #23/30: Share your profile. Get it out there. Originally written: October 23, 2017 Text & Images Updated: May 25, 2023 How many emails did you send yesterday? So that makes how many this week? Multiply that out to a month? So, in…
- [30 LinkedIn Tips: #22/30 - Add Media](https://doc.scot/30-linkedin-tips-22-add-media/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #22/30: Add media. Don’t be monochrome and text only. Originally written: October 22, 2017 Text & Images Updated: May 19, 2023 You probably are familiar with the phrase ‘a picture paints a thousand words‘. So I recommend you add pictures, slides, video,…
- [30 LinkedIn Tips: #21/30 - Who's Who?](https://doc.scot/30-linkedin-tips-21-who-is-who/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #21/30: Who’s who? Use the name people know you by. Originally written: October 21, 2017Text & Images Updated: June 30, 2020 Hi, I’m David Petherick. Not Dave Petherick. Only one person calls me Dave (I’m still not sure why). Everyone else…
- [30 LinkedIn Tips: #20/30 - Don't get hacked](https://doc.scot/30-linkedin-tips-20-dont-get-hacked/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #20/30: Don’t get hacked. Use two-step authentication. Originally written: October 20, 2017 Text & Images Updated: September 11, 2023 Your LinkedIn profile is no good to you if someone else gets access to it with malicious intent. So here’s a simple…
- [30 LinkedIn Tips: #19/30 - All-Star is not enough](https://doc.scot/30-linkedin-tips-19-all-star-not-enough/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #19/30: All-Star’s not enough. Why you need your profile to be at least an All-Star experience. Originally written: October 19, 2017 Text & Images Updated: May 25, 2023 Nobody likes being nagged. But LinkedIn does keep nagging you to add more to…
- [30 LinkedIn Tips: #18/30 - Add all your email addresses](https://doc.scot/30-linkedin-tips-18-add-email-addresses/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #18/30: Add all your email addresses Originally written: October 18, 2017Text & Images Updated: July 18, 2020 This might seem very mundane, and not really a great way to improve your profile on LinkedIn. When a new member joins LinkedIn, or someone…
- [30 LinkedIn Tips: #17/30 - Are you in the right industry?](https://doc.scot/30-linkedin-tips-17-right-industry/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #17/30: What industry are you in? Originally written: October 17, 2017 Text & Images Updated: October 9, 2024 That’s right – what industry are you in? It’s not a trick question, but it’s worth thinking about it. Take me, for example. I…
- [30 LinkedIn Tips: #16/30 - Write like Hemingway](https://doc.scot/30-linkedin-tips-16-write-like-hemingway/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #16/30: Write your profile like Hemingway. Originally written: October 16, 2017Text & Images Updated: June 30, 2020 “He looked down the hill slope again and he thought, I hate to leave it, is all. I hate to leave it very much…
- [30 LinkedIn Tips: #15/30 - Select & Sort your Skills](https://doc.scot/30-linkedin-tips-15-select-sort-skills/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #15/30: Choose your skills carefully, and place them in the right order. Originally written: October 15, 2017 Text & Images Updated: February 1, 2024 Take a look at the skills listed on your profile. Then take a look at your job title…
- [30 LinkedIn Tips: #14/30 - Tales of the Unexpected](https://doc.scot/30-linkedin-tips-14-tales-unexpected/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #14/30: Be a little unexpected in your profile. Originally written: October 14, 2017Text & Images Updated: June 30, 2020 Are you the dullest person in the world? Didn’t think so. Do you want to do business with the dullest people on the planet? No. Neither do…
- [30 LinkedIn Tips: #13/30 - Be human](https://doc.scot/30-linkedin-tips-13-be-human/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #13/30: Be human in your profile. Tell me about yourself. And talk to me as an individual. I may be interested in the fact that you like scuba diving and cricket. Then again I may not. I may have a lifetime of loathing…
- [30 LinkedIn Tips: #12/30 - Power of Recommendations](https://doc.scot/30-linkedin-tips-12-power-of-recommendations/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #12/30: How to use recommendations effectively. And how to give them and ask for them. Originally written: October 12, 2017Text & Images Updated: June 30, 2020 What you say on your LinkedIn Profile is biased. You always praise yourself. I can’t really…
- [30 LinkedIn Tips: #11/30 - Publish articles on LinkedIn](https://doc.scot/30-linkedin-tips-11-publish-articles-on-linkedin/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #11/30: Publish articles on LinkedIn – show your knowledge and expertise. Originally written: October 11, 2017 Text & Images Updated: March 19, 2022 Publish your ideas and insight on LinkedIn. Your articles don’t have to be long or too detailed. They just…
- [30 LinkedIn Tips: #10/30 - Reorder current roles](https://doc.scot/30-linkedin-tips-10-reorder-current-roles/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #10/30: Put your current role sections in the order that suits you. Originally written: October 10, 2017Text & Images Updated: June 30, 2020 Nothing is set in stone on LinkedIn. You can change and adjust things any time. And that includes…
- [30 LinkedIn Tips: #9/30 - Contact details](https://doc.scot/30-linkedin-tips-9-contact-details/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #9/30: Include your contact details in your profile. Originally written: October 9, 2017 Text & Images Updated: May 25, 2023 Do you want to make life easy for people, or difficult? If you want people to call you, show them your phone…
- [30 LinkedIn Tips: #8/30 - Add a slide presentation](https://doc.scot/30-linkedin-tips-8-add-slides-to-profile/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #8/30: Add slides to your profile. Originally written: October 8, 2017Text & Images Updated: June 30, 2020 Control your own presentations on LinkedIn A good slide deck will make a much more effective, portable and memorable impression than simply reading text on…
- [30 LinkedIn Tips: #7/30 - Add sound or video](https://doc.scot/30-linkedin-tips-7-add-sound-or-video/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #7/30: Use sound or video in your profile. Originally written: October 7, 2017 Text & Images Updated: February 19, 2024 It’s good to talk. And good to listen. I am lazy and prone to distraction. My eyes get tired looking at computer screens, and…
- [30 LinkedIn Tips: #6/30 - Use a custom header image](https://doc.scot/30-linkedin-tips-30-days-6-use-custom-header-image/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #6/30: Use a custom header or background image on your LinkedIn Profile. Originally written: October 6, 2017 Last Updated: June 9, 2023 You have free advertising space at the top of your profile: why don’t you use it? You have a free…
- [30 LinkedIn Tips: #5/30 - Look your best](https://doc.scot/30-linkedin-tips-5-linkedin-profile-photo/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #5/30: Look your best: invest in a good profile photo – and find out how to choose the best photo to use on LinkedIn. Originally written: October 5, 2017 Text & Images Updated: June 21, 2023 Don’t make a bad first impression with a poor photo.…
- [30 LinkedIn Tips: #4/30 - AI Powered Profile Review](https://doc.scot/30-linkedin-tips-4-ai-profile-review/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick #30by30 #TheDoctorisIn #4/30: Free AI – Powered Profile Review Originally written: November 10, 2022 Text & Images Updated: October 8, 2024 Just exactly how good is your LinkedIn Profile? When people visit your LinkedIn Profile, you want to create a good impression. But…
- [30 LinkedIn Tips: #3/30 - Your LinkedIn Headline: Don't bury the lead!](https://doc.scot/30-linkedin-tips-3-linkedin-headline/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #3/30: Don’t bury the lead! Use your headline to tell a story. Originally written: October 3, 2017Text & Images Updated: June 30, 2020 Your headline may be all that people notice on your profile. You have a headline below your name on LinkedIn. The reason it’s called…
- [30 LinkedIn Tips: #2/30 - How to change your LinkedIn URL — Own your own name](https://doc.scot/30-linkedin-tips-2-own-your-own-name/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #2/30: Personalise your LinkedIn URL Originally written: October 2, 2017 Text & Images Updated: January 16, 2023 Edit your LinkedIn URL so that your name is yours. Everyone has a unique web address (URL or Unique Resource Locator) on LinkedIn. The problem is, the…
- [30 LinkedIn Tips: #1/30 - How to write your LinkedIn About section](https://doc.scot/30-linkedin-tips-1-profile-about-section/): 30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #1/30: First person, first item: Write an about section. Originally written: October 1, 2017 Text & Images Updated: January 29, 2024 Use your ‘About’ section to include the essentials The pivotal part of your LinkedIn Profile is the summary or…
- [The Doctor is In to provide free surgery for Scottish EDGE Finalists](https://doc.scot/doctor-linkedin-partners-scottish-edge/):   The Doctor is In is pleased to announce that it is now an official Supporting Partner for Scottish EDGE, the UK’s biggest entrepreneurial funding competition. All Scottish EDGE finalists will now have access to an in-depth one-to-one Doctor’s Surgery and follow-up Prescription to improve their online presence on LinkedIn, covering their key personnel’s personal…

## Pages

- [LinkedIn Profile Writer | The LinkedIn Doctor™ – David Petherick](https://doc.scot/linkedin-profile-writer-uk/): LinkedIn Profile Writer & Optimisation Expert – The LinkedIn Doctor™ The Doctor is In. Make your LinkedIn profile visible, legible, and credible. I’m David Petherick, widely known as The LinkedIn Profile Doctor™ – a professional LinkedIn Profile Writer trusted by thousands of clients worldwide since 2006. I specialise exclusively in writing and optimising LinkedIn profiles…
- [Live LinkedIn™ Profile X-Ray with £130 saving](https://doc.scot/x-ray-130/): LinkedIn Profile X-Ray™ – Get detailed expert feedback to improve your LinkedIn Profile in 30 minutes. Anytime. Anywhere. And save £130… this January only. The Doctor is In for your Remote Live LinkedIn™ Profile X-Ray™ Book an appointment to suit your diary. Talk by Zoom for a 30-minute expert review of your LinkedIn Profile. Receive a…
- [The Doctor is In for RBS/Ulster Bank Accelerator Firms](https://doc.scot/faster/): LinkedIn Business Surgery for Royal Bank of Scotland / Ulster Bank Accelerator Firms from The Doctor is In… LinkedIn Surgery Services for RBS/Ulster Bank Accelerator Programme Members Instructions below to claim your reduced fee packages of Expert LinkedIn advice… Proud to work together with RBS / Ulster Bank > Go to surgery package > Go…
- [FOR:EV LinkedIn Visibility Service - Questionnaire and Resource Hub](https://doc.scot/forev/): Doctor David Petherick FOR:EV LinkedIn Visibility Surgery  Welcome to your LinkedIn Surgery Hub Make your LinkedIn presence more visible, legible and credible. Questionaire. Thanks for coming here. This will take less than 7 minutes of your time This will help to make my LinkedIn presentation more focused and relevant to you. Who is this Doctor?…
- [David Petherick's Ethics Statement](https://doc.scot/ethics/): Ethics. Yes. I’m glad you’ve come to read this page. It’s important to me, I hope it’s important to you. David Petherick: Ethics Statement My commitment to helping clients make responsible choices extends to my own company. I strive to run an ethical business that can benefit the world and empowers clients to run a…
- [Interactive: An effective Linkedin Profile for Entrepreneurs](https://doc.scot/interactive-effective-linkedin-profile-for-entrepreneurs/): 10 LinkedIn Profile Tips for Entrepreneurs Must-follow advice from Doctor David Petherick to enhance your LinkedIn presence Enjoy this free interactive guide that’s regularly updated as LinkedIn evolves and changes. No downloads or email signup nonsense – just direct access to advice gained from over 18 years of working on LinkedIn.   Click to read…
- [LinkedIn Ghost Writer since 2006. I make you visible, legible and credible.](https://doc.scot/linkedin-ghost-writer/): LinkedIn Expert Ghostwriting by David Petherick Fast, confidential one-to-one remote service to make you visible, legible and credible. Clients in 5 continents since 2006. Anywhere, anytime with a 100% 1,000 day satisfaction guarantee… Deeply experienced LinkedIn Ghost Writer will enhance your visibility, legibility and credibility. Are you reaching the right audiences and delivering the best…
- [Free LinkedIn™ Profile Surgery for Twitter Staff](https://doc.scot/twitter/): LinkedIn Profile X-Ray™ for former Twitter Staff- Get detailed expert feedback to improve your LinkedIn Profile in 20 minutes. Free Live LinkedIn™ Profile X-Ray for laid-off Twitter Staff Book an appointment to to suit your diary. Talk via Zoom for a 20-minute expert review of your LinkedIn Profile. Receive a written diagnosis from Doctor David Petherick.…
- [Enter 2022 LinkedIn Profile Competition](https://doc.scot/enter/): Entries closed on 30th November 2022 at 12:00 GMT. Results will be published on 5th December 2022 from 12:00 GMT. View Awards Results
- [Live LinkedIn™ Surgery for Film Festival, Filmhouse and Belmont Staff](https://doc.scot/film/): LinkedIn Profile X-Ray™ – Get detailed expert feedback to improve your LinkedIn Profile in 20 minutes. Free Live LinkedIn™ Surgery for Film Festival, Filmhouse and Belmont Staff Book an appointment to to suit your diary. Talk via Zoom or phone for a 20-minute expert review of your LinkedIn Profile. Receive a written diagnosis from Doctor David…
- [Remote 60 Minutes LinkedIn Profile Surgery - 40% Salary Uplift](https://doc.scot/forty/): Transform your LinkedIn Profile with a Profile Surgery delivered anywhere in the world, with only a 60-minute investment of your time… Want a 40% uplift in your salary? After spending an hour of your time? A better LinkedIn Profile in an hour of your time. Engage the services of the world’s first Digital Biographer, David…
- [Ukraine LinkedIn™ Profile X-Ray — Red Cross Appeal](https://doc.scot/ukraine/): LinkedIn Profile X-Ray™ – Get detailed expert feedback to improve your LinkedIn Profile in 30 minutes. Anytime. Anywhere. 100% of the fee is donated to UK Red Cross Ukraine Appeal. The Doctor is In for your Remote Live LinkedIn™ Profile X-Ray™ Book an appointment to suit your diary. Talk via Zoom for a 30-minute expert review…
- [Interactive: 9 Critical LinkedIn Settings you should check TODAY](https://doc.scot/nine-critical-linkedin-settings/): Click to read Nine Critical LinkedIn Settings Interactive: Nine Critical LinkedIn Settings The very best advice on how to improve your LinkedIn Presence from The Doctor is In
- [Remote LinkedIn™ KeyHole Surgery](https://doc.scot/linkedin-keyhole-surgery/): LinkedIn Profile Keyhole Surgery™ – ‘Done for you’ rewrite of your Headline and About section for your LinkedIn Profile. The Doctor is In for your Remote LinkedIn Profile Keyhole Surgery™ Book an appointment to suit your diary for a 40-minute one-to-one consultation about your LinkedIn Profile. Receive a written prescription with your new Headline and About…
- [Tree - The Doctor is In supports One Tree Planted Charity](https://doc.scot/tree/): David Petherick is an Ambassador for the One Tree Planted charity David Petherick is a Tree Ambassador for the global reforestation charity One Tree Planted One tree is planted for every dollar donated 5% of all Doctor’s fees go towards planting trees Background to The Doctor is In supporting One Tree Planted There is no…
- [Questions answered about the LinkedIn Doctor](https://doc.scot/questions-linkedin-doctor-answers/): What exactly does this ‘LinkedIn Doctor’ do? Let me explain… I make your LinkedIn presence more visible, legible and credible. Healthier. LinkedIn Health Checks. Profile Surgery. Regular Visibility Checks. On demand Paramedic Service. Flying Doctor. Business Presentations. Microsurgery.Team Profile Neurosurgery. Delivered anywhere, anytime. Doctor David Petherick is In for you, to deliver regular help, advice…
- [Company LinkedIn Visibility Service - Example Resource Hub](https://doc.scot/company-linkedin-visibility-resource-hub/): This is a LinkedIn Visibility Surgery Hub for an imaginary company, ExamplCo… Can you imagine a similar page here? One with your branding, providing a hub for your organisation? Can you see the benefits you’d get from having an engaged team working for you on LinkedIn. A team which has the regular expert advice, motivation…
- [Turtl LinkedIn Visibility Service - Resource Hub](https://doc.scot/turtl/): Doctor David Petherick Turtl LinkedIn Visibility Surgery  Welcome to your LinkedIn Surgery Hub Make your LinkedIn presence more visible, legible and credible. Get Turtl swimming along socially… Book your Surgery now Free LinkedIn Health Checks on demand, optional Profile Edits and Emergency Calls or Emails. Delivered anywhere, anytime. Doctor David Petherick is In for you,…
- [The Doctor is In Ireland: LinkedIn Profile Writer David Petherick…](https://doc.scot/ireland/): Hello Ireland. Is your LinkedIn Profile working as hard as you do? I will improve your LinkedIn Health, to boost your business & career with a 100% 1,000 day satisfaction guarantee. The Doctor has been In since 2006… The Doctor is In Ireland I am Doctor David Petherick. I’m a Scot. Since 2006, I have…
- [Interactive: 10 Worst LinkedIn Profile Mistakes](https://doc.scot/interactive-10-worst-linkedin-profile-mistakes/): Click to read Ten Worst LinkedIn Profile Mistakes Interactive: Ten Worst LinkedIn Profile Mistakes The very best advice on how to improve your LinkedIn Profile from The Doctor is In Connect with the Doctor
- [LinkedIn Health Check Service™ — Doctor David Petherick](https://doc.scot/linkedin-health-check/): LinkedIn™ Monthly Health Checks  Get regular 1-to-1 expert advice to improve your LinkedIn Profile, Personal Brand and Online Health… All with a Preview text of satisfaction Want to get straight to it? Click one of these buttons – Show me the package Just want to order now Client appointment booking Monthly one-to-one Health Checks to keep…
- [Remote Live LinkedIn™ Profile Diagnosis for St Patricks Day](https://doc.scot/remote-live-linkedin-profile-diagnosis-st-patricks-day-2020/): Special St Patrick’s Day Offer. Get detailed expert feedback to improve your LinkedIn Profile in 20 minutes. Anytime. Anywhere. The Doctor is In for your Remote Live LinkedIn™ Profile Diagnosis Book an appointment via skype, zoom or phone to suit your diary for a 20-minute expert review of your LinkedIn Profile and receive a written custom…
- [Portfolio of LinkedIn custom Header image designs by James Clifford](https://doc.scot/portfolio-linkedin-custom-header-image-designs/): Piccadilly Circus Image by Rudy and Peter Skitterians from Pixabay Portfolio of LinkedIn custom Header image designs by James Clifford You have free advertising real estate at the top of your profile: Use it! Imagine having the opportunity to have a free advert at London’s Piccadilly Circus, but refusing to take up the offer! That’s…
- [LinkedIn Profile Writer for CEO VP CMO CFO CxO Executives](https://doc.scot/linkedin-profile-writer-for-ceos/): LinkedIn Expert Profile Writing for CEOs Fast, confidential one-to-one remote consultations to make you visible, legible and credible. Anywhere, anytime with a 100% 1,000 day satisfaction guarantee… “Competition for talent is fierce. Today’s employee engagement and talent strategies must incorporate Connected Leadership. Employees would prefer to work for a CEO who uses social media by…
- [Your Choice Coach - LinkedIn Services](https://doc.scot/your-choice-coach/): What are the LinkedIn™ Profile Services recommended by Simone Sloan? The Doctor is In LinkedIn Profile Surgery Services… as recommended by Simone Sloan at Your Choice Coach Your LinkedIn Profile can be your first and only chance to make a good impression online. It’s often the first thing to be found when a prospective customer,…
- [Remote 60 Minutes LinkedIn Profile Surgery for Diet Followers](https://doc.scot/remote-60-minutes-linkedin-profile-surgery-for-diet-followers/): Special Offer for LinkedIn Interactive Guide Readers – Save £100 on a LinkedIn® 60-Minute Profile Surgery performed for you anywhere in the world… The Doctor will transform your LinkedIn Profile with the investment of just 60 minutes of your time Get a better LinkedIn profile to make you visible, legible and credible. With a 100%,…
- [Remote Live LinkedIn™ Profile Diagnosis for Interactive Guide Readers](https://doc.scot/remote-live-linkedin-profile-diagnosis-for-diet-followers/): LinkedIn Interactive Guide Readers: Get detailed expert feedback to improve your LinkedIn Profile in 30 minutes. Anytime. Anywhere. And save £34. Remote Live LinkedIn™ Profile X-Ray for just £95 Book an appointment via Zoom to suit your diary for a 30-minute expert analysis of your LinkedIn Profile and receive a written diagnosis from me, Doctor David…
- [LinkedIn Profile Remote Surgery for Scottish EDGE Delegates](https://doc.scot/edgy/): Special Offer for Scottish EDGE Delegates: Save £230.00 on a LinkedIn® Live Profile Surgery Jump to Terms and Conditions for Twitter Competition. Doctor David Petherick will transform your LinkedIn Profile. You invest just one hour of your time A better LinkedIn profile in 60 Minutes. With a 100%, 1,000 day money back satisfaction guarantee and…
- [Remote 60 Minutes LinkedIn Profile Surgery for Turing Fest Delegates](https://doc.scot/remote-doctor-linkedin-profile-service-turing/): Special Offer for Turing Fest Delegates: A LinkedIn® 60-Minute Profile Surgery performed for you anywhere in the world… The Doctor will transform your LinkedIn Profile in 1 hour A better LinkedIn profile in 60 Minutes. With a 100%, 1,000 day money back satisfaction guarantee and the services of the world’s first Digital Biographer, David Petherick.…
- [Remote Live LinkedIn™ Profile Diagnosis for Turing Fest Delegates](https://doc.scot/remote-live-linkedin-profile-diagnosis-turing/): Turing Fest Delegates: Get detailed expert feedback to improve your LinkedIn Profile in 20 minutes. Anytime. Anywhere. Doctor LinkedIn’s Remote Live LinkedIn™ Profile Diagnosis for Turing Fest Delegates Book an appointment via skype, zoom or phone to suit your diary for a 20-minute expert review of your LinkedIn Profile and receive a written diagnosis from Doctor…
- [Interactive: 10 Top Tips for a better LinkedIn Profile](https://doc.scot/interactive-10-top-tips-for-a-better-linkedin-profile/): Click to read Ten Top Tips for a better LinkedIn Profile Interactive: Ten Top Tips for a better LinkedIn Profile The very best advice on how to improve your LinkedIn Profile from The Doctor is In
- [Doctor is In™ 404 Error](https://doc.scot/404-error/): Oh crap! That’s a 404 error! Looks like you have found an error somewhere on my site or followed a bad link. Probably my fault. Sorry. Click here for home page… Or use the search box below. Search Search The Doctor is In Sorry. Something has gone wrong here, apologies. Search Search Free 10 Minute…
- [LinkedIn Profile Writer — Cookie Policy](https://doc.scot/cookie-policy/): Cookie Policy About this cookie policy This Cookie Policy explains what cookies are and how we use them. You should read this policy to understand what cookies are, how we use them, the types of cookies we use i.e, the information we collect using cookies and how that information is used and how to control…
- [One-to-One LinkedIn Profile Surgery in Cork](https://doc.scot/one-to-one-surgery-cork/): Doctor LinkedIn’s 24 Stories Live One-to-One Profile Surgeries in Fota Island Resort, Cork Limited Availability. Book and pay in advance for Thursday 12th September or Saturday 14th September Choose the day and time to suit your diary. Your LinkedIn Profile fixed in 30 Minutes. Coffee included. 100% Satisfaction Guaranteed. If you’re not available on these…
- [Summary of Doctor is In Services and Fees](https://doc.scot/services-summary/): What pain and suffering can the Doctor stop, to help you be healthy and successful on LinkedIn? Service guide for solving the pain of LinkedIn problems. Ask the Doctor for a cure… From Regular Health Checks monthly to a full LinkedIn Profile Surgery, Doctor David Petherick has a cure for your LinkedIn ills. Working on…
- [LinkedIn Profile Writer & Optimisation Expert | The LinkedIn Doctor](https://doc.scot/): World-Class LinkedIn Profile Writing & Optimisation for Leaders I will rewrite your LinkedIn profile for visibility, legibility & credibility. I’m the LinkedIn Profile Doctor. The Doctor has been In since 2006… The Doctor is In. Hello. David Petherick is my name. I’m the LinkedIn Profile Doctor. I work with you as a founder, entrepreneur or…
- [LinkedIn Virtual Health Check — The Doctor is In](https://doc.scot/virtual-health-check/): LinkedIn™ Virtual Health Check™ Keep your LinkedIn profile and processes on track with a 20-minute one on one health check with Doctor LinkedIn. With a 100%, 1,000 day money back satisfaction guarantee. Book four quarterly health checks in advance and the last is free. Book Health Check now… A LinkedIn® One to One Virtual Health…
- [LinkedIn New Job Profile Surgery](https://doc.scot/new-job-profile-surgery/): A LinkedIn® New Job Profile Surgery to reflect your new position, wherever you are in the world… Started a new position? Looking for a new opportunity? Make your LinkedIn Profile rock in 1 hour Make a strong start in your new role or get on the shortlist of recruiters with a compelling updated LinkedIn Profile.…
- [The LinkedIn 5-a-Day Diet™](https://doc.scot/the-linkedin-5-a-day-diet/): The LinkedIn 5-a-Day Diet: 1 Page. 5 things. 10 minutes. Easiest Diet Ever. Transform your visibility legibility and credibility on LinkedIn using the free, concise, simple, easy to follow 5-a-Day LinkedIn Diet from The Doctor is In Read the Interactive version of the LinkedIn 5-a-Day Diet here Packed full of additional tips and information with…
- [The Doctor is In™ Service Comparison](https://doc.scot/service-comparison/): Quick Comparison of my most popular services Services to improve your LinkedIn Health and boost your business and career. Cured Patients: Pain, Prescription, Prognosis… Pat Phelan “David has helped me and a number of friends. There’s no one better to make you visible, legible and credible on LinkedIn. I’ve recommended David consistently, and everyone who has…
- [International LinkedIn Expert Speaker UK EU Asia](https://doc.scot/international-linkedin-expert-speaker-uk-eu/): LinkedIn Expert Speaker – Doctor David Petherick David Petherick: LinkedIn Keynote Speaker Inspirational LinkedIn Expert Speaker, Energetic Facilitator and Convivial Podcast Guest Doctor David Petherick is a leading expert in the effective use of LinkedIn.   David has over 30 years of experience in speaking with all kinds of audiences. He has done so in…
- [Free AI Powered LinkedIn Profile Review & Score](https://doc.scot/free-ai-powered-linkedin-profile-review/): Free Artificial Intelligence (AI) Powered LinkedIn Profile Scorecard and Review! A customised scored review of your LinkedIn Profile delivered, OR a free personal Zoom Consultation with Digital Biographer Doctor David Petherick. OR BOTH!   Option 1: a free human review…. An AI Profile Review will give you a useful benchmark. But an Expert LinkedIn Profile…
- [LinkedIn Business Success — Make your company visible legible and credible](https://doc.scot/linkedin-business-success/): Team Success on LinkedIn is a combination of specialised knowledge, strategy, teamwork and hard work… The Doctor is In to work with your team to succeed on LinkedIn Available in person or virtually to help your team to engage, attract and retain customers using LinkedIn as an effective marketing tool… Clients have enjoyed a blend…
- [Remote Live LinkedIn™ Profile X-Ray](https://doc.scot/linkedin-profile-x-ray/): LinkedIn Profile X-Ray™ – Get detailed expert feedback to improve your LinkedIn Profile in 30 minutes. Anytime. Anywhere. The Doctor is In for your Remote Live LinkedIn™ Profile X-Ray™ Book an appointment to suit your diary. Talk by Zoom for a 30-minute expert review of your LinkedIn Profile. Receive a written diagnosis from Doctor David Petherick.…
- [Your Privacy, Terms of Use, and Doctor is In](https://doc.scot/your-privacy-and-terms-of-use/): I value your privacy and will always protect your personal information Doctor is In: Privacy Policy and Terms of Use Page Privacy Policy Effective date 1 May 2018. Last updated 27 November 2025. Hello there, I am David Petherick, trading as The Doctor is In (“The Doctor is In“) and welcome to my privacy policy.…
- [Blog](https://doc.scot/blog/): Doctor LinkedIn’s Blog The latest tips advice and insight about #LinkedIn from Doctor LinkedIn himself, David Petherick.
- [Join The Doctor is In's Mailing List](https://doc.scot/mail/): Get LinkedIn Doctor’s Advice delivered to your inbox… Valuable LinkedIn tips, advice and resources delivered to you direct. If I get boring, stop subscribing with one click anytime. If you don’t want to share your email address, join 5,233+ savvy subscribers and enjoy valuable LinkedIn tips, advice, articles and resources from the good Doctor, delivered…
- [LinkedIn™ Advertising Expert | Help & Advice on Effective Advertising](https://doc.scot/linkedin-advertising-expert-advice/): The Doctor is In to solve your LinkedIn Advertising problems. With clinical efficiency. Book a 60 minute expert consultation today. Just £427 Talk by phone or skype at a time to suit your diary. With Doctor David Petherick’s unique 100%, 1,000 day satisfaction guarantee. Book 60 mins consultancy with written follow-up LinkedIn™ is a powerful…
- [LinkedIn™ Profile Bypass by Doctor David Petherick](https://doc.scot/linkedin-profile-bypass/): The LinkedIn™ Full Profile Bypass – also known as the Professional LinkedIn™ Profile Makeover A one-to-one 90 minute interview by phone, Zoom, or Google Meet is all the time you need to spend. No form filling or cookie-cutter questionnaires, no junior writers. This is personal and one-to-one. You’ll get a comprehensive rewrite of your LinkedIn…
- [LinkedIn Company Page Surgery — Improve your visibility and credibility](https://doc.scot/company-page-surgery/): What does a successful LinkedIn Company Page achieve? LinkedIn Company Page Surgery Let the Doctor cure your Company Page ills. Gain followers, target niche groups with sponsored updates and use Showcase Pages for added SEO juice… Book 90 Minutes of focused advice followed up by written recommendations. Book Company Page Surgery… A successful LinkedIn Company…
- [Flying Doctor - LinkedIn Profile Surgery at Live Events](https://doc.scot/flying-doctor/): Flying Doctor: LinkedIn Expert Presentations and Individual Surgeries at your events, delivered in your offices or online anywhere Book Doctor David Petherick to provide live LinkedIn Profile Surgeries along with customised interactive presentations and education for your key business team, or for meeting or conference delegates anywhere in the world. Don’t take my word for…
- [Edinburgh One-to-One LinkedIn Profile Surgery](https://doc.scot/one-to-one-surgery/): The Doctor is In: Live One-to-One Profile Surgeries in Central Edinburgh Drink the £190 coffee. Sit down with LinkedIn profile Expert Doctor David Petherick and have a confidential one to one surgery to fix your profile once and for all… . Choose a day and time to suit your diary. Your LinkedIn Profile fixed in…
- [About David Petherick — Professional LinkedIn Profile Writer](https://doc.scot/about-doctor-david-petherick/): About David Petherick: The Doctor is In Old Dog, always learning new tricks… Tweet me at @petherick David Petherick: The Doctor is In   Not 61, but 25 years old with 36 years of experience. Co-founded Russian Communications in 1993, NewsBase in 1995, was the world’s first Digital Biographer in 2007, and first UK editor for The…
- [EDGE - The Doctor is In for Scottish EDGE Entrepreneurs](https://doc.scot/edge/): LinkedIn Business Surgery for Scottish EDGE Finalists from The Doctor is In… Friend of Scottish EDGE. Surgery Services for Scottish EDGE Winners and Finalists. Instructions below for Finalists from #EDGE11 to #EDGE27 inclusive to claim your packages of help… Supporting Scottish EDGE since 2017 > GO to surgery packages > GO to book surgery Background…
- [LinkedIn Profile Surgery — I will transform your LinkedIn Profile](https://doc.scot/linkedin-profile-surgery/): Transform your LinkedIn® Profile with a Full Profile Surgery delivered anywhere in the world, with only a 60-minute investment of your time… One hour of your time. As a result, you get an outstanding LinkedIn Profile. With a 100%, 1,000 day money back satisfaction guarantee from the world’s first Digital Biographer, David Petherick. Book Profile…
- [Common LinkedIn Symptoms & Problems Cured](https://doc.scot/common-linkedin-symptoms/): Dictionary of Common LinkedIn Symptoms: Are you suffering from these conditions? Want a personal LinkedIn Profile Diagnosis? Make an appointment for a free, confidential ten-minute appointment by phone or skype with Doctor David Petherick… Book Appointment today A-Z Medical Dictionary of LinkedIn Problems by Doctor David Petherick Common Complaints and Disorders affecting LinkedIn Users Having…
- [Doctor is In: Patients and Cures for LinkedIn Profile Surgery](https://doc.scot/linkedin-patients-and-cures/): LinkedIn Patients discuss their pain, prescriptions and prognosis with Doctor David Petherick All recommendations can be verified on LinkedIn All work is undertaken confidentially, but these patients have been happy to discuss their cures. Most of my patients remain confidential. That is the default.   All of these recommendations can be independently verified with their…
- [Saturday Surgery](https://doc.scot/saturday-surgery/): The Doctor is In: Live Profile Surgery in Edinburgh… Saturdays 12 noon-4pm. Your LinkedIn Profile fixed by an expert in 30 Minutes. Coffee included. 100% Satisfaction Guaranteed. You can also book an appointment on Wednesday Evenings, or choose a Virtual Doctor’s Appointment anytime, anywhere… Book Appointment… Choose 30 minute or 60 minute appointment Click HERE…
- [Contact the Doctor — LinkedIn Profile Writer David Petherick](https://doc.scot/contact-the-doctor/): How to contact Doctor David Petherick (1) Choose what suits you from below… Call the Doctor! Easy Ways to get in touch with David Petherick   Email – david@doc.scot Phone – +44.7712.105.711 Schedule a Zoom call –Schedule appointment to suit your diary… X / Twitter – @petherick   Social Networks If I’ve helped you out, you can…

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