Here is an update to my popular Ten Top Tips for a better LinkedIn Profile in a new, interactive format updated for 2020.
Free to access without any downloads, looks great on mobile devices, and includes the acclaimed LinkedIn 5 a Day Diet as an additional bonus.
Click to read Ten Top Tips for a better LinkedIn Profile
Read and enjoy in full: https://story.doc.scot/story/ten-top-tips-linkedin-profile
Contents of Top Ten Tips for a better LinkedIn Profile
Tip 1: It's all about your 'About'
The 'about' section may be the only part of your profile that gets read. Make it count...
Tip 2: Look good
Your LinkedIn Profile photo should not be an afterthought.
Tip 3: Show me the benefits
Don't tell me you sell shoe polish. Tell me you'll save me 26% more, and make my shoes last 3 months longer.
Tip 4: Talk to me
Use video or audio on your profile to tell your story and convince & convert
Tip 5: Use recommendations effectively
You are biased. Other people saying you are good is more convincing than you saying it.
Tip 6: Be human...
Don't tell me you are a results-focused professional. Tell me stories and use natural language...
Tip 7: Tales of the Unexpected
Are you the dullest person in the world?
Tip 8: Talk to Strangers
Ask peers or connections for feedback when, or before, you update your profile.
Tip 9: Don't bury the lead
Get to the point with your headline, and don't just add your job title and employer name.
Tip 10: Call to Action
Tell people what action you want them to take next. Or they won't take any action.
- Explore all of these tips with detailed explanations and examples at