Ten Worst LinkedIn profile Mistakes - Animation

Interactive: Ten Worst LinkedIn Profile Mistakes

An interactive guide to the Ten Worst Mistakes you can make on LinkedIn - and how to avoid making them.

By Doctor David Petherick.

Click to read Ten Worst LinkedIn Profile Mistakes

This guide works superbly on any device, and includes the key mistakes to avoid.

  1. #1: Poor Headline - Get to the point with your headline, and don't just add your job title and employer name.
  2. #2: Poor photo - Your LinkedIn Profile photo should not be an afterthought. Invest in a professional headshot to show your best face to the world.
  3. #3: No 'About' section - Introduce yourself and tell your story in your about section...
  4. #4: Lazy Language - Don't tell me you are a results-focused professional. Tell me stories and use natural language...
  5. #5: Sketchy Career History - Go into detail about your current and past roles...
  6. #6 No Skills - Showcase your top skills and remove low value skills...
  7. #7: No Recommendations - Use recommendations to underscore your expertise, attitude and flexibility...
  8. #8: No Activity - If you been contributing next to nothing on LinkedIn, what will you contribute to your next employer?
  9. #9: My duties included... - It's not enough to state what you did - what did you achieve?
  10. #10: Poor focus - What is your core skill? Where is your career headed?



About David Petherick

Doctor David Petherick is In. David writes LinkedIn profiles for a living and offers online and in person 'surgery'. He makes your online presence visible, legible and credible. Follow David on Twitter at @petherick. Click mzs.es/free to book a free ten-minute call, zoom or skype with David today for confidential, impartial advice on how you can improve your LinkedIn Profile.