30 LinkedIn Tips: #24/30 – Show me the benefits

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30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #24/30: Show me the benefits. What’s in it for me to do business with you? Originally written: October 24, 2017 Text & Images Updated: June 30, 2020 Don’t say that you sell great shoe polish. Tell me “I can save you 22.6%…

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30 LinkedIn Tips: #23/30 – Share your Profile

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30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #23/30: Share your profile. Get it out there. Originally written: October 23, 2017 Text & Images Updated: May 25, 2023 How many emails did you send yesterday? So that makes how many this week? Multiply that out to a month? So, in…

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30 LinkedIn Tips: #22/30 – Add Media

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30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #22/30: Add media. Don’t be monochrome and text only. Originally written: October 22, 2017 Text & Images Updated: May 19, 2023 You probably are familiar with the phrase ‘a picture paints a thousand words’. So I recommend you add pictures, slides, video,…

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30 LinkedIn Tips: #21/30 – Who’s Who?

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30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #21/30: Who’s who? Use the name people know you by. Originally written: October 21, 2017 Text & Images Updated: June 30, 2020 Hi, I’m David Petherick. Not Dave Petherick. Only one person calls me Dave (I’m still not sure why). Everyone…

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30 LinkedIn Tips: #20/30 – Don’t get hacked

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30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #20/30: Don’t get hacked. Use two-step authentication. Originally written: October 20, 2017 Text & Images Updated: September 11, 2023 Your LinkedIn profile is no good to you if someone else gets access to it with malicious intent. So here’s a simple…

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30 LinkedIn Tips: #19/30 – All-Star is not enough

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30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #19/30: All-Star’s not enough. Why you need your profile to be at least an All-Star experience. Originally written: October 19, 2017 Text & Images Updated: May 25, 2023 Nobody likes being nagged. But LinkedIn does keep nagging you to add more to…

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30 LinkedIn Tips: #18/30 – Add all your email addresses

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30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #18/30: Add all your email addresses Originally written: October 18, 2017 Text & Images Updated: July 18, 2020 This might seem very mundane, and not really a great way to improve your profile on LinkedIn. But you’d be wrong there. When a…

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30 LinkedIn Tips: #17/30 – Are you in the right industry?

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30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #17/30: What industry are you in? Originally written: October 17, 2017 Text & Images Updated: June 30, 2020 That’s right – what industry are you in? It’s not a trick question, but it’s worth thinking about it. Take me, for example. I…

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30 LinkedIn Tips: #16/30 – Write like Hemingway

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30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #16/30: Write your profile like Hemingway. Originally written: October 16, 2017 Text & Images Updated: June 30, 2020 “He looked down the hill slope again and he thought, I hate to leave it, is all. I hate to leave it very…

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30 LinkedIn Tips: #15/30 – Select & Sort your Skills

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30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #15/30: Choose your skills carefully, and place them in the right order. Originally written: October 15, 2017 Text & Images Updated: February 1, 2024 Take a look at the skills listed on your profile. Then take a look at your job title…

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30 LinkedIn Tips: #14/30 – Tales of the Unexpected

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30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #14/30: Be a little unexpected in your profile. Originally written: October 14, 2017 Text & Images Updated: June 30, 2020 Are you the dullest person in the world? Didn’t think so. Do you want to do business with the dullest people on the planet? No. Neither…

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30 LinkedIn Tips: #13/30 – Be human

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30 short, useful, actionable LinkedIn tips in 30 days from Doctor David Petherick. #30by30 #TheDoctorisIn #13/30: Be human in your profile. Tell me about yourself. And talk to me as an individual. I may be interested in the fact that you like scuba diving and cricket. Then again I may not. I may have a lifetime of loathing…

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